Strategies to monetize your blog in 2023

Blogging was not a great business a few years earlier but now the habit of writing things on the internet has become a big business. Many people are turning to blog as a career, and the number of full-time bloggers is also growing. But here arises a question, how a blog can be monetized?

Monetizing a blog requires strategy and know-how, but before you can make money from it, you must first ensure that your site is properly set up and optimized.

There is no definite rules and strategies for monetizing a blog in 2023 but before making money from it, you must first ensure that your site is properly set up and optimized.

A blog would get monetised when it has a high reader base. And any monetization strategy works best when the blog attracts a huge number of readers. A blog becomes successful when it has steady readers. If you’re seeing frequent visitors, consider this is the best time to start monetizing your blog.

Here are some strategies to help monetise your blog in 2023

1. Create an Adsense account

One of the strategies for monetising your blog is through AdSense. Google AdSense account enables you to earn money by showing Google advertisements on your blog. Your blog is the site for advertisement that gets revenue from the advertiser depending on how many people click on the advertisement and/or how many impressions the banner ad gets. Although Google takes the majority of the revenue generated by these advertisements, you will still receive a little portion.

Once you’ve set up your AdSense account, you can choose which advertisements and size of advertisement will appear on your blog to improve clicks and engagement.

But there are few prerequisites to get approval for Google Adsense Account. If you want Google should consider your blog for banner advertisements, you need to make sure that your blog is of high quality and that your content must be relevant to the target audience.

2. Affiliate Account

The second-best strategy to monetize blogs in 2023 is Affiliate marketing. Affiliate marketing is something like getting a commission on every sale made through your link.

Affiliate marketing will be a success when you promote the link that aligns with your blog and audience. Promoting items that your audience has no interest in is of no use.  Instead, always market affiliate links of products that are in your niche for the best results.

3. Sell an Online Course

Online courses are a great way to earn money from blogging. By selling and advertising online courses on your blog, you can make money. But here also, online course promotion should be relevant to your blog niche. You don’t have to be a top-level expert in the industry to build an online course; all you need is a good degree of information that you can pass on to others.

Now, why online courses are making so much hype as a strategy to monetize your blog? Thanks to pandemics that inclined people to e-learning and people started taking more online courses than ever before.

4. E-Books

Apart from writing a blog, you can provide relevant information in the form of an ebook, which is one method that can help in monetizing your blog. Depending on your marketing strategy, the ebook can be given out for free or sold for a price to compensate for the time and work that you have invested in. Same the e-book must be relevant to your blog.

Not only would this e-book help establish you as an authority in your niche, but it will also likely to create new business.

5. Sponsored posts

Sponsored posts are a type of influence marketing that helps you generate money on your blog only when you have a great base of audience. Remember that you’ll only be able to secure sponsored articles as long as your audience is engaged and trusts your content. Thus, to maintain the audience’s interest, it is must to have a content strategy that incorporates both sponsored and organic posts.

Getting sponsored posts from a brand or a company is not as easy as it seems. Generally, a company considers only those bloggers who have a strong readership and credibility in their field. Companies pay a blogger a fee to publish a sponsored post. These blog entries might range from a product review to any informative article with a link to the company’s website. The benefit that the company gets is of the exposure of its brands and services in front blogger’s audience. 

Monetizing your blog might be a way to generate income from your passion, but it does not happen immediately. To even consider monetizing your blog, you must first create an interesting piece of writing and engage the audience that believes in and likes your material.

Creating compelling blog posts is not everyone’s art. Thus, if you lack on time, interest, or skills to write your own blog, Croxaint Digital Pvt Ltd has a huge number of freelance writers out there who can manage any topic.